This coming weekend is Maximum Efficiency Crew‘s 12 year anniversary. If you’ve been following this blog from time, you’ll remember that I did photo coverage of their weekend long festivities last year. It’s crazy to reminisce upon last year’s anniversary — it was unexpectedly one of the dopest weekends I’ve ever had in Toronto. Insane battles, crazy parties, and too many laughs. The MEC boys have truly become my homebways. Every Granby Mansion jam, every party I work at in this city, these boys are always there to support and come through. I’ve had enough drunken real talk love talk moments with these guys and I know if I ever needed anyone to be roughed up, I have them to call. (Although, I would never want to inflict physical pain upon anyone as a means of retaliation, it’s nice to know I have that potential option. Lol.)
This year, Lovehard is partnering with MEC again and this time doing up video coverage. It’s set up to be a pretty awesome weekend with FREETHYM gwannin’ with FAM as well. I’m stoked!
My dear friend Angie Choi of Eyekahfoto put together these promo vids highlighting each of the boys. Check em and get ready for this weekend! Mad love to MEC, FAM, Rude Bway Posse, Eyekahfoto, The MAD ONE, Unity. All Day. Errday.
Check the vids and the facebook events after the jump.
Oh, Also! MEC got maaaad sponsorship this year with Pioneer and their new line of boomboxes and headphones under the brand Steez. It’s like the future of boomboxes is now here. Sh*t is LOUD and fricking AWESOME. We’ll be raffling off some prizes as well as throwing in the boombox in the crew battle prize! Check out STEEZ HERE.
FREETHYM 2011 — Happening all week! http://www.facebook.com/event.php?eid=157011927729533
MEC 12 YEAR ANNIVERSARY – http://www.facebook.com/event.php?eid=151203718309610
“CAN I KICK IT” W/TONY TOUCH AFTER PARTY — http://www.facebook.com/event.php?eid=179877832098376
Stay tuned for more videos as they come out everyday… Shouts again to Angie, you did a killer job on these! Love.